Who Sprout Social is for
Sprout Social sits at the enterprise end of this market: a full suite aimed at marketing teams with a process, a budget and someone whose actual job title involves social media. Deep analytics, listening and collaboration are the point, and organisations that need those things are right to buy a tool built around them. Nothing on this page is an argument that it is a bad product — it is a good product aimed a long way up-market from us.
What WyreIt publishes to today
| Platform | WyreIt |
|---|---|
| Included | |
| Included | |
| X | Included |
| TikTok | Included |
| Included | |
| YouTube | Included |
| Bluesky | Included |
This table is generated from what WyreIt can actually publish to right now, so it is never out of date. We haven't listed Sprout Social's platforms here — that's theirs to publish, and we'd rather point you at their site than repeat something that has changed.
Who WyreIt is for
WyreIt is aimed squarely at the other end: one person, or two, running a real business where posting is a task rather than a role. A restaurant, a personal trainer, an independent retailer. The product assumes you will open it for a few minutes, not spend a morning in it, so there is no workspace hierarchy to configure and no vocabulary to learn before you can send your first post.
What you get at the entry tier
Standard is £19 a month: any three platforms, unlimited posts, scheduling, the engagement inbox with AI reply drafting, the AI caption generator, analytics and post history. Pro is £49 a month and covers all your platforms. Every account starts with 14 days free and no card. We do not print Sprout Social's pricing here — that is theirs to state, and stating it wrong on a page with their name on it is not a risk worth taking for a comparison table.
Setup effort
WyreIt is self-serve start to finish: sign up, connect accounts through each platform's own login, post. No demo, no sales call, no implementation. The platform table above shows precisely what WyreIt can publish to today, generated from the live configuration rather than written by hand, so it cannot quietly overstate what is supported.
Which one to choose
If you have a marketing team, listening requirements and stakeholders to report to, buy the enterprise suite — it exists for you. If you are a business owner who needs the accounts kept alive without it eating a morning a week, WyreIt is the right size and the right price. Being smaller is the feature here, not an apology.
WyreIt pricing
- Standard — £19/month — any three platforms and three extra profiles, unlimited posts and scheduling, engagement inbox, AI captions, analytics.
- Pro — £49/month — all your platforms and four extra profiles, everything in Standard.
- Agency — bespoke — for looking after several clients. We work out the shape and the price with you.
Every account starts with 14 days free. No card.
See full pricing →Common questions
Does WyreIt do social listening?
No. WyreIt has an engagement inbox for comments and mentions on your own connected accounts, which is what most small businesses mean when they say they want to keep up. Broad listening across the wider web is not part of the product.
Which platforms can WyreIt publish to?
The table on this page is generated from the live list, so it is current by construction. WyreIt publishes to Facebook, Instagram, X, TikTok, LinkedIn, YouTube and Bluesky today. Anything marked as not yet available is exactly that: not available, not claimed, and not billed for.
What does WyreIt cost?
Standard is £19 a month for any three platforms and Pro is £49 a month for all your platforms. Every account starts with 14 days free and needs no card, and the paid plans carry a 14-day money-back guarantee.